Bobby Kotick Skeptical About Star Wars: The Old Republic
Activision Blizzard CEO Bobby Kotick doubts the financial success of Electronic Arts' upcoming MMO.
Bobby Kotick, Activision Blizzard CEO, talked to Reuters about his thoughts on the soon-to-be-released Star Wars: The Old Republic, the MMO published by Activision's biggest competitor - Electronic Arts.
"Lucas is going to be the principal beneficiary of the success of Star Wars," Kotick told Reuters. "We've been in business with Lucas for a long time and the economics will always accrue to the benefit of Lucas, so I don't really understand how the economics work for Electronic Arts."
"If you look at the history of the people investing in an MMO and achieving success, it's a small number," concluded Kotick.
On the other hand. EA claims that the game could be profitable with 500,000 users, calling the game a "10 Year Opportunity"
Star Wars: The Old Republic is now in beta and launches on December 20.
Meanwhile, Blizzard's World of Warcraft is still the king of subscription MMOs. Despite a substantial loss of customers lately, WoW still has 10 million paying subscribers.
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5 comments so far...
Vespertain, 11/29/2011, +1 rating
I don't think EA should get their hopes up for this game.
grimyleaf, 11/29/2011
Played the beta, first quests and storyline till lvl 10 are really good, it feels as if you were playing a single player rpg, but after you leave the starting location, the queues for dungeons and battlegrounds starts, taking more quests from NPCs...
It is a good game, but it's just another mmo, similar to WoW in a lot, maybe even better, but who cares, if it's similar...
People need something totally new, something different, something fresh - copying and upgrading a sold idea, which is slowly decreasing in popularity is not the way you want to choose if you want to succeed..
Edit: at least that's not the way for MMOs - which are, truth be told, the hardest market in gaming genres to be succesful in...
Chugunsama, 11/29/2011
super mmorpg ever! im lvl 22 now and i already like this game :) storyline is really good
Shaello, 11/29/2011
m4dfan, you ditched a game because of the graphics? That is just... awful. Graphics don't really matter that much. Still not a fan of the gameplay for these kind of online game.
Eltirion, 11/30/2011
Played the game in beta and didnt liked it its all the same like other mmo nothing new il w8 for GW2 XD
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